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Suno

Suno

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Suno
SUNO is a fashion label with a conscience. Well-travelled designer Max Osterweis conceived the idea for the brand in 2008, after witnessing post-election violence in Kenya. He then partnered with fellow New York based designer Erin Beatty.

SUNO merges influences from the east and west, utilising the traditional techniques and local talent of each country fused with high-end tailoring. The result is detailed and optimistic collections combining intricate surface works, prints and colors—perfect for the modern, international women.

Despite being a relatively new label, SUNO has already garnered much attention. In 2011 and 2012 it was finalist for the coveted Vogue/CFDA fashion fund and a 2012 Nominee for the CFDA’s Swarovski Award for Women’s Wear.

SUNO’s SS14 maximalist African safari vibe has carried into Pre Fall ‘14, helping to pattern their masterclass in tailoring. Bold all over print continues as graphic stripes bisect and play with the body, mirroring the strict pleating in the collection. Every piece is a clash-worthy, ultra-modern statement.

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