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Thakoon Addition

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Thakoon Addition
Thakoon Panichgul is fascinated by the decorative ideas that spin out of constructing clothes. The nuances involved in finishing garments are re-examined or altered in some way. The subtleties, he believes, make all the difference. His work is an examination of innovative construction and down-to-earth style.

Prior to launching his own label, Panichgul spent four years as a writer and editor for Harper’s Bazaar. He eventually decided to try his hand at design, leading him to enrol at Parsons School of Design.

Thakoon Addition has grown to develop a cult following for its desirable and accessible collections. For Spring/Summer 2013, Panichgul lets his hair down, and is having a cute Americana moment."Think American girl, not "American Woman" he told Style.com. The paisley-like florals and eyeleted cottons of dresses, skirts and tops have a kicky youthfulness – and that’s youthful, not young. While Thakoon’s bomber jacket, uniformity of print and relaxed silhouettes are bang-on trend.

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